Blogs began as single web pages called weblogs where people documented personal experiences and gave their perspectives on a wide range of topics. Much like a journal or diary, blogs gave users a home for their thoughts, but they also had the added benefit of allowing them to make their entries accessible to an audience of their choosing. Stand-alone blogs could be set as completely private or published to the internet but entirely invisible to search engines. Blogs set up this way typically highlighted a personal event like a wedding, the birth of a child, or a recent trip to a travel destination and were only shared with family and friends. Eventually, the people who wrote blog entries began writing about broader topics like politics, entertainment, self-help, and sports. They became officially known as bloggers, and they shared their content on social media and by email and built huge audiences. The Present & The Future of Blogs These days, blog posts still app...